by Aitouch Admin | Feb 12, 2026 | Social Media Marketing
Key Takeaways Agencies do more than “post”: They handle strategy, vertical video production, and paid ad optimization. Cost Efficiency: Hiring an agency is often cheaper than the RM5,000+ monthly cost of a single in-house senior hire (plus EPF/SOCSO)....
by Aitouch Admin | Feb 10, 2026 | Social Media Marketing
Key Takeaways Video is the new storefront: TikTok Shop and Shopee Live are now primary conversion channels, not just awareness tools. Nano-influencers outperform celebrities: Malaysian consumers trust “peers” with 5k followers more than polished...
by Aitouch Admin | Feb 5, 2026 | Social Media Marketing
Key Takeaways Ownership matters: Ensure you retain full admin access to your ad accounts and analytics from day one. Metrics must equal money: Reject reports focused solely on “impressions”—demand leads, sales, and ROAS data. Local context is king: A...
by Aitouch Admin | Feb 3, 2026 | Social Media Marketing
Key Takeaways Cost Efficiency: Agencies cost ~40–60% less than a full in-house team (salaries + EPF + tools). Skill Access: In-house hires are often generalists; agencies provide a full team of specialists (SEO, Ads, Design). Scalability: Agencies allow you to scale...
by Aitouch Admin | Jan 29, 2026 | Social Media Marketing
Key Takeaways Budget dictates strategy: RM1,500/month gets you maintenance; RM5,000+ buys growth and aggressive acquisition. Retainers beat projects: Long-term SEO and ad optimization require consistent monthly data analysis, not one-off setups. Watch for...
by Aitouch Admin | Jan 27, 2026 | Social Media Marketing
Key Takeaways Online marketing is strictly internet-based, focusing on channels like SEO, PPC, and Social Media. Digital marketing is the broader umbrella, covering all electronic media including TV, radio, and electronic billboards. Scope is the main differentiator;...